Page 12 - StudyTravel Magazine October 2025 Issue

AGENCY Q&A AGENCY OF THE

MONTH

INDUSTRY SPEAKS

Strengthening internal and external
communications has been a priority for Spanish
agency association ASEPROCE, while plans to This month, New Oriental www.
achieve sector regulation continue, confirms neworiental.org in China, has been
President, Pablo Martínez de Velasco recommended by Samiad www.
samiad.com in the UK. Phil Taylor
explains why.

Phil Taylor

“New Oriental is a
long-standing and valued partner.
Their support this year has been
www.aseproce.org outstanding, coordinating multiple
secretaria@aseproce.org groups with a team that combines
professionalism and genuine care.
Number of members: 70 Students consistently arrive well
Types of members: Spain-based outbound agencies prepared and excited for their expe-

rience; a reflection of their attention
to detail and commitment to quality.
What has ASEPROCE been up to over the last 12 months? Their group leaders are engaged and
Since December 2024, we’ve welcomed four new agencies. We launched Cir- supportive, helping students settle
cle, a dedicated online platform that helps members share updates, collabo- in quickly. They also maintain a col-
rate more easily, and stay connected. Earlier in 2024, a group of members laborative approach, offering regular

took part in a fam trip to Dubai organised by ES Dubai. In June 2024, we bid feedback and working closely with
a heartfelt farewell to Marta Galea, who stepped down as General Secretary our team.”
after 15 years of dedicated service. We were thrilled to win the StudyTravel
Secondary School Award for Agency Association 2025. It’s a recognition we
deeply value. On the events side, we co-hosted a workshop in Madrid with Meiyan Wang,
EMA (The Enrollment Management Association), focused on American private New Oriental,
high schools. Our own XII ASEPROCE Workshop in Madrid was a major success. China
We renewed our strategic sponsorship agreement with AON and welcomed
new collaborators who are providing valuable support to both the association “I’ve had the pleasure of working
and our members. We launched ASEPROCE Insights, our new online magazine with Samiad since 2025. I truly
and have started working with a communications agency to help strengthen enjoy our collaboration. Our
ASEPROCE’s public presence and amplify our voice in national media. student clients particularly
appreciate the supportive and
What progress have you made to achieve govt. recognition? encouraging atmosphere created
We are currently working with a specialised tech company to develop by the teachers, who excel at
a custom digital application that will allow us to collect confidential, motivating them. Samiad’s attention
reliable market data directly from our members. This will finally give us the to detail, from initial planning
foundation we need to present solid, evidence-based insights to public to on-site support, ensures an

authorities, and advocate for specific regulation for our sector. We expect to amazing experience. I confidently
launch the platform in 2026, and we’re very excited about its potential. recommend their programs if
looking for a high-quality, engaging,
Read more at: https://studytravel.network/magazine/issues/859 and well-organised experience.”

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