Page 24 - StudyTravel Magazine November 2018 Issue
P. 24

AGENCY SURvEY                   studytravel magaZIne november 2018



         hOw DO AGENCIES                  REASONS FOR                      hOw DO AGENCIES FIND NEw
             RECRUIT STUDENTS?                STUDYING OvERSEAS              EDUCATORS TO REpRESENT?
           33% word-of-mouth  7% social media  59% Further studies overseas   42% agent conferences
           23% email/online   6% student fairs  27% Future work              21% Internet
           marketing       3% seminars to   2% Further studies at home       19% direct contact
           19% advertising in   students    12% other                        12% Fairs and expos
           magazines                                                         3% StudyTravel Magazine
           9% website                                                        3% other














                    word-oF-mouth                    Further studIes                    agent conFerences
                                                        overseas
                      33%                                                                  42%
                                                        59%



                                            Kevin Putra Wangsa, ICAN Education, Indonesia
                                                  talks to us…

                                             “At the moment Australia and New Zealand seem to be attracting
                                          more students which I believe is due to migration opportunities as well
                                         as the stability of the country in politics and economics. Lots of students
                                         who initially want to study in Singapore, start to think about going to
                     “The thirst         Australia or New Zealand, this is mainly due to the fact that the currency
                 for higher education    difference is very minimal.” www.Ican-education.com
             overseas remains strong but
           the spread of off-shore campuses is            Jackie Tan, Dyna-Ed Services, Malaysia,
 3% a-levels/Ib/graduation   impacting the Southeast Asia market as   talks to us…
 0.2% high school preparation
 0.3% gcses   students opt for courses closer to home.         “Business has decreased for students going
          Elsewhere, there was little to choose
                                                               abroad due to: the malaysian ringgit which is
          between the top two destinations of
                                                              depreciating against a number of foreign currencies;
              Australia and New Zealand.”
                                                            a lot of foreign institutions are setting up campuses in
                   Nicola hancox,
                                                     malaysia; and there are a number of institutions providing pre-
                      Editor
                                                     tertiary studies in malaysia.”


         Thank you to the following agencies for taking part in this survey: In Indonesia: iAe Global, www.iaehoLDINGS.com; IcAN education, www.ican-education.com; JS education
         consultant, www.jseducationconsultant.com. In Malaysia: AuG Student Services, www.augstudy.com.my; Dyna-ed Services; education Network consultants Sdn Bhd, www.encpg.com;
         Selset education centre Sdn Bhd, www.selset-edu.com. In The Philippines: outbound education and Internships, www.obeiphils.com. In Singapore: Global Study Abroad pte Ltd, www.
         gstudyabroad.com. NB: One agency wished to remain anonymous.


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