Page 27 - StudyTravel Magazine November/December 2021 Issue

GlobAl mArKet 2020

specIAl report

This year’s Global Market on the eight major English-
speaking destinations worldwide makes for sober
reading, with all destinations experiencing a decline
in the value of their ELT business of between 51
and 81 per cent. Overall the US dollar value of the
industry decreased by US$5,534,277,684 between 2019
and 2020 with some destinations expecting greater
losses in 2021. Bethan Norris delves deeper.

lAnguAge

T T
Total value of the global English otal value of the global English otal value of the global English
teaching market in 2020: US$3,325,811,891eaching market in 2020: US$3,325,811,891eaching market in 2020: US$3,325,811,891
teaching market in 2020: US$3,325,811,891
t t

Global English language Global English language Global English language
market by student numbers market by student weeks market by revenue (US$)
Total: 379,667 Total: 3,979,493 Total: 3,325,811,891

% change between 2019 % change between 2019 % change between 2019
and 2020: -73% and 2020: -58% and 2020: -62%

2020 2020 2020

UK 104,308 (28%) Australia 1,220,603 (31%) Australia 856,558,155 (25.5%)
Australia 90,130 (24%) Canada 852,396 (21%) UK 686,930,559 (21%)
Canada 71,033 (19%) UK 667,571 (17%) USA 606,016,103 (18%)
USA 39,332 (10%) USA 542,782 (14%) Canada 592,202,121 (18%)
Ireland 35,590 (9%) Ireland 416,403 (10%) Ireland 386,951,780 (12%)
New Zealand 18,712 (5%) New Zealand 205,622 (5%) New Zealand 144,655,077 (4%)
Malta 16,491 (4%) Malta 48,876 (1%) Malta 36,950,256 (1%)
South Africa 4,071 (1%) South Africa 25,240 (1%) South Africa 15,547,840 (0.5%)

24 STUDYTRAvEL MAGAzINE