Page 11 - StudyTravel Magazine November 2023 Issue

eduCAtor Q&A Agents on...

industry speAKs GrowING CLAss sIzes

This issue, cheryl delk le good, Executive
Director of englishusA, talks about the latest onur yaldizkaya,
enrolment trends as well as the new Partner Idealist, www.
Agency engagement programme. idealist.com.tr,
Turkey

“I’ve noticed that the average class
size at schools is increasing but it
has not become a problem on the
student side, yet. The average class
size should be 10 and maximum
14. Any number higher than these
sounds too many for me. We always
ask schools their maximum class
www.englishusa.org size at the beginning of the year
execdirector@englishusa.org and mention this information on
the quote that we give students
Number of members: 220 during that year. Average class size
Types of members: Us-based post-secondary english and maximum class size are two
language programs different things and we are more

sensitive to maximum class size.”
Please recap on the last 12 months of activity.
EnglishUSA’s membership has remained steady. A few programmes have
closed or have decided to hibernate but we have also added nearly 10 new
members in the past year. sandra
vosskötter,
Last year, member programmes were optimistic enrolments Travelworks
would increase in 2023. Has this been the case? www.travelworks.de, Germany
In an informal survey in May, more than 60 per cent of our members
responding recorded increases in enrolments. This was prior to summer and “Generally, I can confirm that class

fall sessions, of course. We are also waiting for SEVIS data to be released. size has gone up and it looks like
this is something a few schools are
Have there been any trends or changes in enrolment habits? considering because of two main
Japan has always been on our top 10 list of top-sending countries, but it reasons: to keep costs down and
topped the list in 2022. We have also learned from members that prospective teacher availability. It’s somewhat
students are seeking out short-term courses and an English+ focus (English understandable from a school’s
+ business, English + travel, English + job skills, etc.). We also assume that perspective, however, from a client’s
shorter terms are based on the high costs of study overseas. perspective I’m unsure it’s the right
way forward. Our students (juniors
Tell us about your new Partner Agency engagement model? or adults) usually enjoy a small

Our Partner Agency program kicked off in 2023 and we now have eight partner group environment as it’s different

agencies who would like to promote English language study in the USA with to what they’re used to. Smaller
their prospective clients and students and count on EnglishUSA members for groups are a selling point as the
accredited, quality language programmes. EnglishUSA has also provided an single student gets more attention.”
Agent Connection opportunity to meet with our new partners.
Read more at: https://studytravel.
Read more at: https://studytravel.network/magazine/issues/836 network/magazine/industry-issues

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