Page 12 - StudyTravel Magazine February 2023 Issue
P. 12
agenCy Survey
bethAn norris
-senior editor average business increase by
sector between 2021 and 2022
60%
The HE sector was one of the least affected
during the Covid-19 pandemic and this sector 29% SeCondary
increased by eight per cent between 2021
and 2022 for Indian and Pakistani agencies. 8%
The UK remained the most popular destination language
for students as by far the majority studied
overseas for further study plans. tertIary
Most popular course requests
HIgHer eduCatIon SeCondary
0.5%
93.5% language (0% in 2020)
(92% in 2020) 6% 0.5% A levels/IB/graduation
(8% in 2020)
52.5% Postgraduate
33% Undergraduate 4% General WorK and travel
8% Foundation/pathway 1% Intensive
1% Exam/academic prep. 0%
(0% in 2020)
How do agencies reasons for How do agencies
recruit students? studying fi nd new schools
overseas to represent?
39% Word-of-MoutH furtHer agent
93% StudIeS 42%
overSeaS ConferenCeS
16% Social media
16% Seminars to students
13% Website 6% Future work 22% Direct contact
6% Sub agencies 1% Further studies 21% Internet
4% Advertising in the press at home 9% StudyTravel Magazine
3% Email/online marketing 6% Other
2% Mail shots
1% Student fairs
Thank you to the agencies who participated in our survey.
The full list can be found at: https://studytravel.network/magazine/issues/827
february 2023 9